Innovation Guelph client Natalina Bombino Campagnolo, founder of Guelph-based cooking school La Cucina di Natalina, is profiled as part of Roam New Roads, a new content-driven online platform featuring the aspirational lives and passions of the 45+ generation through exclusive video content.
Natalina is featured in two short films showcasing her passion for the vibrant food culture of her southern Italian heritage, which she shares through hands-on Italian cooking classes and food and wine tours to Italy.
“I’m thrilled to be a part of the Roam New Roads series and grateful for the opportunity to share the story of how I found my calling as a creative entrepreneur,” said Natalina. “The video series is an innovative look at how Baby Boomers are following their passions and leading vibrant, fulfilled lives.”
Roam New Roads features stories and ideas on entrepreneurship, arts and culture, real estate, music, adventure, sports, travel and family, and encourages Baby Boomers to embrace the next chapter of their lives and make their personal bucket lists a reality. The series is a partnership with Canon Canada.
The two-part film “Cooking Lessons” gives a peek at a day in the life of Campagnolo and La Cucina di Natalina. Check out the videos below:
Natalina was one of a handful of entrepreneurs selected through a casting call issued earlier this year by series creator Blue Ant Media, a privately held media company that owns and operates 10 media brands including Cottage Life, T+E, Smithsonian Channel Canada, Love Nature and AUX.
Innovation Guelph has provided business mentoring and education to La Cucina di Natalina Italian Cooking School since March 2015. Natalina has worked intensively with Innovation Guelph mentor Monica Schut to refine her business model and develop strategic partnerships.
“Natalina combines her genuine passion for creating an authentic Italian food and travel experience with her intuitive and savvy entrepreneurial drive,” said Monica Schut, Campagnolo’s business mentor at Innovation Guelph. “Her business reflects a sophisticated level of intention, honing communication skills and building through her strength in developing strategic partnerships and collaborative relationships. Customers become friends and suppliers look for new ways to work with her. A recipe for success!”
Natalina was also one of nine finalists to participate in The Rhyze Award pitch competition for women entrepreneurs in Wellington County.
To learn more about how Innovation Guelph can help position your business for growth, visit the Innovation Guelph website or get in touch with our Client Services and Programs Coordinator, Meghan McNabb.
— Story by Heather Watterworth. Heather is an independent communications and creative professional who supports businesses through integrated brand, communication and design strategies. Follow her on Twitter @hwatterworth.